New Business Management Major: 'I See Nothing but Promise for Esports'
The popularity of esports has continued to increase, particularly during the coronavirus pandemic, and University of New Haven students and faculty members are looking forward to being part of the University鈥檚 innovative new programs in esports that are launching this fall.
August 24, 2020
By Renee Chmiel, Office of Marketing and Communications
The University will officially launch its interdisciplinary major in Esports and Gaming this fall.
Raymond Hernandez 鈥24 is passionate about esports. He doesn鈥檛 aspire to be a professional gamer, rather, he says he wants to be involved on the business side 鈥 marketing a team or a product.
鈥淚t鈥檚 on the up and up, and you can see that with the number of contracts people are making nowadays,鈥 said Hernandez, an incoming business management major with a concentration in esports management. 鈥淚 see nothing but promise for esports, and that鈥檚 the reason why I wanted to go to one of the first universities at the ground level for esports.鈥
鈥淭he interest is here,鈥 Jason Chung, BCL, LLB, assistant professor of sport management and executive director of the University鈥檚 esports program, told WFSB. 鈥淕en Z is in it, and wherever Gen Z goes, so do the advertisers and sponsors and business.鈥
A lawyer who specializes in building programs focused on the business of esports, Prof. Chung spearheaded the Twitch and HyperX partnerships.